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DraftKings Inc. (Nasdaq: DKNG) today announced the upcoming launch of its mobile Sportsbook and Casino app for January 22nd. Fans in the Great Lakes State can soon place bets on their favorite leagues and teams through America’s top-rated sportsbook app as well as play a variety of iGaming options such as blackjack, roulette and slots. The launch of DraftKings Sportsbook in Michigan follows an expansive year during which DraftKings broadened its national sportsbook product footprint to include Colorado, Illinois, Iowa and Tennessee. Upon successful launch on Friday, the company will be live with mobile sports betting in 11 states, which is more than any other company in the industry.
“Foremost, we would like to thank Bay Mills for their tremendous support in bringing DraftKings to the great state of Michigan,” said Jason Robins, DraftKings co-founder, chairman and CEO. “We are confident that our mutual commitment to product innovation and customer experience will serve as a solid foundation as we soon introduce Michiganders to the signature DraftKings experience.”
The historic Bay Mills Resort & Casino is the state’s longest-operating gaming facility and has been instrumental in providing access to DraftKings’ online sportsbook and casino to the state of Michigan.
“We look forward to officially launching our partnership with DraftKings and bringing a new aspect of gaming entertainment to our fellow Michiganders,” said Bryan Newland, Indian Community Chairman, Bay Mills. “Online gaming and sports betting will help our tribe and our casino move solidly into the future.”
In addition to DraftKings’ wide array of traditional and unique betting opportunities, customers in Michigan can expect several promotions, including those related to the four professional sports teams and a number of Division I collegiate football and basketball programs. As DraftKings is now an official sports betting and casino partner of the Detroit Pistons, customers can play team-specific, free-to-pay pools, odds boosts and more.
To celebrate the eventual launch, DraftKings is offering new customers in Michigan two Double Your Money opportunities including:
- Friday, January 22: Double your money on the Detroit Pistons to score a 3-point shot
- Friday, January 22 – Sunday, January 24: Double your money on any NFL team to score a Conference Championship touchdown
DraftKings Casino features a wide variety of games within its library, including 17 blackjack, six roulette and three Baccarat exclusive offerings that will all become available to Michigan customers alongside DraftKings Sportsbook.
DraftKings Sportsbook, DraftKings Casino and the DraftKings daily fantasy products are available via iOS and Android here.